After months of speculation, Young Money’s Nicki Minaj has announced her long-awaited clothing line will finally hit store shelves courtesy of mega retailer Kmart.
Reports of the unexpected partnership surfaced online Wednesday(January 9) afternoon.
Nicki Minaj is coming to a store near you. Following deals with Pepsi, M.A.C., and OPI, the hip-hop mogul has announced a partnership with Kmart to sell her multi-department lifestyle brand. Nicki will launch apparel and accessories collections in conjunction with Kmart and the ShopYourWay.com social shopping platform. The “Starships” rapper will develop the lines, which will be available exclusively at select Kmartlocations and on ShopYourWay.com beginning this year. She will oversee the design and development of the brand so that it reflects her strong creative talent, expressive personality, and distinctive individual style. (Rap-Up)
Not alone in the venture, Maroon 5’s Adam Levine is also set to launch his own gear through Kmart.
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