Several days after Kanye West has announced that his girlfriend of eight months, reality star Kim Kardashain is pregnant, an executive in the sports industry has revealed that every time a celebrity hooks up with a member of the famous Kardashain clan, their popularity declines.
Huffington Post dubs this effect the “Kardashian curse.”
Stephen Master, Senior Vice President of Sports for Nielson, said each of the three athletes who’ve dated a Kardashian has experienced a drastic decline in their celebrity. He revealed that each sports star that dated a Kardashian has experienced a “dramatic plunge in the public’s perception of them.”.
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